About
About the Author
Joseph L. Rosetti known in literary circles as Joe Rosetti is a distinguished educator, author, and consultant whose career bridges academia and creative writing.
With over three decades of service at Siena College in Loudonville, New York, and an earlier decade at Albany Business College, Rosetti has built a reputation as a respected Professor of Marketing and Management. His engaging teaching style, mentorship, and passion for lifelong learning have inspired generations of students.
Through Joe Rosetti LLC, he continues his mission beyond the classroom writing, consulting, and speaking on themes of leadership, legacy, and transformation. His work blends professional insight with emotional
resonance, inviting readers to reflect on their own stories and purpose.
Outside of academia, Joe is a father, grandfather, avid fisherman, golfer, sports fan, and music lover often drawing parallels between the rhythms of life and the lessons learned along the way.
Beyond the Books
When he isn’t writing or teaching, Joe Rosetti finds joy in the simple, grounding moments that define a well-lived life. He’s an avid fisherman who loves the patience and thrill of chasing big catches, a lifelong golfer with a sharp eye for precision, and a former amateur umpire who still relishes the spirit of the game. Off the field, Joe is a devoted fan of baseball, football, and college basketball — always cheering with enthusiasm and insight. His love for music runs deep, from the raw soul of classic blues to the timeless energy of The Rolling Stones. For Joe, life — much like a great story — is best told with heart, reflection, and a good soundtrack.
Speaking & Consulting
Through Joe Rosetti LLC, Joe brings his decades of academic experience and real-world insight to audiences across education, business, and leadership. His speaking engagements blend storytelling with substance — offering lessons on ethical decision-making, entrepreneurial resilience, and the human side of success. As a consultant, Joe works closely with organizations and individuals to help them navigate change, strengthen leadership teams, and find meaning in their professional journeys. Whether addressing a classroom, a conference, or a corporate boardroom, Joe’s approach is both practical and inspiring rooted in empathy, wisdom, and a genuine desire to help others grow.
Research & Academia
Before dedicating himself fully to writing and consulting, Joseph L. Rosetti built an esteemed academic career that spanned more than four decades. As a professor of marketing and management at Siena College and previously at Albany Business College, he became known for his innovative teaching methods and mentorship. His research, often in collaboration with Dr. Thomas J. Kopp, explored the evolving landscape of higher education from the challenges of treating students as consumers to the importance of redefining academic partnerships between faculty and learners. Their published work, including “College Marketing and the Academic Structure: Incompatibility?”, offers thoughtful insights into how institutions can better align values, teaching, and student engagement. Through his scholarship, Joe continues to influence how educators think about learning, purpose, and connection in today’s academic world.
